For the design of the books that show the scientific results of the researchers, their main function was taken into account, which is to inform in a clear and concise manner. The authors and the publisher build the material, text and images that are edited and polished to move to the stage of conceptualization and design.

Each book has visual structure and unique style, according to the expectations and needs of the authors and the publisher.

However, the design process poses an overall general guideline, which is based on the use of the same typeface families for the body text and titles. Warm colors in the range of oranges and terracotta reds, to maintain visual consistency with the brand and the guidelines in its manual. Minimal use of additional graphics, giving priority to the images of the research, in which no effects or filters were used.

The general approach in the designs was simplicity and cleanliness, with the support of white backgrounds. These decisions contribute to the reduction of printing costs of the material at the production stage.