The theme of the Islands Collection is based on the concept of how we can be physically isolated but feel accompanied. The illustrations and patterns to be designed seek to convey the feeling of calm and tranquility that comes from being well and at peace with ourselves, as well as the warmth of the tropics and the sea, with the use of gouaches and ink.

The target audience for these designs are newborns and babies, for whom modern and tender textures and patterns are required. The main ideas that guided the conceptualization of the illustrations were: The Islands, the Sea, Tenderness and Tropical Warmth.

A Pantone palette was defined as a conditioning factor for the project, with which all the final solutions had to be developed.